MidWest Outdoors Welcomes Tennessee Valley Outdoors Readers and Advertisers
Tennessee Valley Outdoors (TVO) has been acquired by MidWest Outdoors, which will be producing an edition with Tennessee outdoor coverage starting with the June 2009 issue.
Gene Laulunen, editor and publisher of MidWest Outdoors, and Bruce Morrison, Tennessee Valley Outdoors publisher, reached an agreement in May that will enable the readers of TVO to receive MidWest Outdoors for the term of their subscription. By combining the editorial coverage of the two publications the outdoorsmen in the Tennessee Valley will get added information of not only Tennessee but also the whole Midwest.
Bruce Morrison, TVO Publisher, founded the Tennessee regional publication in 1993, said, "Midwest Outdoors covers a large geographic region and my friend Gene Laulunen produces a truly remarkable publication. In extending coverage to the Tennessee region, our readers will be receiving one of the very best outdoors publications in America. I am extremely happy that Gene's publication will be providing broad coverage of the Tennessee region."
"It has been a pleasure covering outdoors activities in the Tennessee region for the past 16 years and I look forward to reading every issue of Midwest Outdoors -- and especially the Tennessee Valley coverage," Morrison said.
Gene Laulunen is also very excited about the new Tennessee section. .We know how much work has gone into the TVO publication and we want to continue the fine work Bruce and his staff have done over the last 16 years. We will continue to develop the scope and growth of the publication,. said Gene Laulunen. Our goal over the last 42 years was to .Help People Enjoy the Outdoors. and now we are going to extend this to outdoorsmen of Tennessee. The rich outdoor heritage of the Tennessee Valley will continue,. said Laulunen.
Laulunen also stated that the MidWest Outdoors advertisers would benefit from their advertising message being presented to thousands of new outdoorsmen.
Visit their Web site: http://midwestoutdoors.com/